Project Name: Aniversário
Da II Guerra Mundial
Description: Editora Abril,
South America’s largest publishing group, needed to
produce a high quality book series commemorating the 70th
anniversary of World War II. Chock full of beautifully executed
color illustrations, maps, and historic photos, the series
consisted of 30 collectible hardback volumes strategically
released weekly at Newsstands throughout Brazil. Assembled
together, a hot stamp on the spine revealed the series logo.
CPS produced the book series over the course of several
months, attending to multiple press checks weekly, and conducting
page-by-page final inspections to ensure top quality for
this significant and high-profile work.
Key Challenges: Each book
in the series contained many crossovers of color illustrations
and rich black or duotone photos. At the same time, a theme
of red design bars ran throughout each book. In order to
assure tight registration and seamless color matching of
those areas, strategic decisions were made regarding press
management and balancing of interdependent pages. Likewise,
a close eye was kept on the hot stamps, knowing that their
alignment throughout the series was the key to the success
of the spine visual effect. To complicate matters, the schedule
was breakneck, with volumes in some cases needing to be
turned from PDF to pallet in one week.
Techniques Used: Custom paper
production, Offset Printing, Hot Foil Stamping, Lamination,
Shrinkwrapping, ISPM certified pallets.