Client:
The New Coloring Book Company
Project Name: New Coloring Book, New Coloring
Postcard
Description: The New Coloring Books and
Postcard sets are collections of whimsical and artistic
line drawings that appeal to kids of all ages. Created by
artists for the artistic soul, CPS was asked to be a collaborative
partner on the structural design and engineering, materials
selection and retail display solutions.
Key Challenges: The client began with an
open mind as to many aspects of the product. CPS went through
many rounds of options and directions before production.
Engineering the displays to be flexible, cost efficient
and easy to construct was a key challenge.
Techniques Used: Graphic Design, 4 color offset
printing, lamination, structural engineering, UV Coating,
hand assembly, shrink wrapping. |
