PAPER
TERMS:
Art Paper: A common name for a coated
paper stock with good reproductive qualities for offset
printing.
Book Paper: A paper suitable for offset
printing, generally with a high opacity as well as excellent
folding qualities and durability.
Brightness: A measure of the whiteness
or lack of color of a blank sheet of paper.
Lightweight Coated Paper: Strong and
inexpensive paper made primarily of mechanically ground
wood pulp rather than chemical pulp. Used primarily for
Web Press production.
Newsprint: An inexpensive paper made
primarily of mechanically ground wood pulp rather than
chemical pulp.
Opacity: As opposed to transparency,
a measure of the ability of a paper to prevent artwork
printed on the reverse side of a page from showing through
on the front side.
Synthetic Paper: A paper-like material
made of PVC and commonly referred to as ‘yupo paper’
with excellent reproductive qualities and a slick, smooth
feel. Can be rather expensive.
Woodfree Paper: Paper which contains
less than 10% mechanical pulp; Good for one and two color
jobs, or jobs requiring a lower reproductive quality of
full color images.